Mejuri

Testing the Market to Expand their Retail Footprint

When Mejuri, the coveted fine jewelry brand, set its sights on Vancouver, they chose Little Mountain Shop to introduce their brand to the city in a stunning showroom and piercing studio. Their seven-day pop-up in 2019 wasn’t just about showcasing their signature pieces—it was about creating a high-touch, experiential retail moment where customers could connect with the brand in real life.

And connect they did.

The impact of this first pop-up was undeniable. After this successful activation, Mejuri saw an incredible 300% increase in ecommerce activity from shoppers in B.C.—proving the power of experiential retail in driving both in-store engagement and online growth.

Now, Mejuri has found its permanent home in Kitsilano, but their journey started with a strategic pop-up—one that helped them test the market, build brand excitement, and deepen their connection with Vancouver’s jewelry lovers.

Looking to shine in Vancouver’s retail scene? Let’s create your pop-up success story at Little Mountain Shop!